February 2022 State Marketing Workshop

Mark your calendars for RBFF’s Hybrid State Marketing Workshop on February 15– February 17, 2022!

We will be hosting an in-person portion of our annual State Marketing Workshop in Dallas, TX that will also feature virtual components. This will ensure even more state agency employees can access the valuable content from our speakers!

As in years past we encourage all states to send two representatives in-person: the agency’s assistant director overseeing R3 efforts, and the marketing/communications director or lead for R3 programs. The agency Director is also invited to attend as a third in-person attendee. RBFF will cover all related travel expenses for the agency Director and two representatives to attend.

We encourage anyone unable to attend to access the event virtually. With this option, there is no limit of attendees per agency or cost to attend.

There will be a full agenda with presentations, including:

  • Updates on recruitment, retention, and reactivation work
  • Success stories from state agencies
  • Updates on new consumer trends
  • And more!

Stay tuned for further details in the coming months, and please contact jmartonik@rbff.org with any questions in the meantime.