Webinars & Workshops

RBFF holds frequent webinars and an annual State Marketing Workshop that cover a wide range of topics including research, upcoming campaigns and information on the latest trends and engagement strategies. View a presentation or sign up for an upcoming webinar or Workshop today.

State Marketing Workshops

RBFF is leading the mission to reach 60 million anglers in the next 60 months because more anglers and boaters means more revenue for the critical work state agencies do every day to protect our fish, wildlife and the resources that sustain them, so that future generations may enjoy the benefits that these natural resources provide. It's a grand effort, and no one organization, industry partner or state agency can achieve it on its own. We all must work together.

Therefore, RBFF hosts an annual State Marketing Workshop for all 50 state agencies to focus on the importance of recruitment, retention and reactivation (R3) strategies. Participants collaborate and share innovative R3 ideas to engage with consumers to help increase participation.

2023 State Marketing Workshop Information
Registration is now open for the 2023 State Marketing Workshop from Monday, 2/27/23 – Wednesday, 3/1/23 in Houston, TX. The Workshop will be in-person only, but presentations will be recorded and made available to view online after the event. Sessions will start Tuesday morning, February 28, 2023.

As in years past we encourage all states to send two representatives in-person: the agency’s assistant director overseeing R3 efforts, and the marketing/communications director or lead for R3 programs. We also welcome the agency Director to attend as a third in-person attendee. RBFF will cover all related travel expenses for the agency Director and two representatives to attend.

Themed “Fostering Lifelong Participation Together,” all 50 state agencies and DC are invited to come together to collaborate and share innovative R3 ideas to engage consumers and create lifelong participants. Presentations will include consumer trends, state R3 successes, working together to reach diverse audiences, and more.

Find more information and register as a state agency attendee here.

If you are interested in attending but not with a state agency, please contact Joanne Martonik.
For sponsorship information, please contact Rachel Auslander.

View 2022 State Marketing Workshop

View 2021 State Marketing Workshop

View 2020 State Marketing Workshop

View 2018 State Marketing Workshop

View 2017 State Marketing Workshop

View 2016 State Marketing Workshop

View 2015 State Marketing Workshop

View 2014 State Marketing Workshop

RBFF Webinars

RBFF hosts webinars for both State Agency and Stakeholder audiences. Individual webinars can be downloaded here. Please email Joanne Martonik for more information or to sign up for an upcoming webinar.

View Webinar Information

For more information, please contact jmartonik@rbff.org.